We all are very much passionate about the global chain or branded shop but we should think about the local businesses and why they are in existence? who is the customer of these local businesses? definitely we can!.
We should promote and share these businesses through our channels so that can build their brand image, acquire more customers, and offers us unique products and service.
Since January 2020 when the COVID-19 pandemic started and the world faced lockdown, in this situation, our local businesses serve us a lot like grocery stores, medical shops, etc.
We all can work together to support the local business with our available resources and methods so that these businesses grow and serve us in the best possible ways during any difficulties or bad days.
Community businesses serve us by offering and making available essential products that are required of us in our daily life.
Local businesses are essential for our community and economy and local businesses development will explore new opportunities and market base.
1) Shop From Local Businesses
The first step in this process is to shop only from your nearby stores or from local stores so that their businesses can grow, the flow of funds move, and liquidity will increase.
These local businesses will motivate, increase their confidence, financially strong and they can add more products or services to their existing business.
Local businesses run with the support of our local community and local businesses catering products or services which are based on local requirements.
Our small initiatives can boost their confidence level, and business performance, grow their sales, and increase their traffic.
2) Share Information about Local businesses
We all are equally responsible for the success or failure of local businesses and a single success can motivate thousands of new entrepreneurs so we should share information about local businesses among friends, family members, colleagues, and others.
Our small share can create a big difference in local businesses’ sales volumes and these business’s performance will increase.
Sharing information about the local businesses in our day-to-day discussion in society will help local businesses a lot in terms of customers and sales.
Local customers inquiries will increase products or services line and owners can go for more development in existing business lines.
3) Write A Review
If you think of any contributions to local businesses write a review on their business page or Google reviews options and give your best opinions that provoke others to shop from there.
Writing a review will definitely motivate, encourage and boost the confidence of owners.
Writing reviews much helpful for other customers to select the shop to buy or go to the restaurants to have dinner or party with friends or colleagues or family members.
4) Refer To Friends, colleagues, And Family Members
You must refer to friends, colleagues,s and family members about local restaurants and stores to have a purchase.
We should explain to others what is good things about the store, we should tell others about the good food products that offer by the local restaurants.
Your single good words can change the local business performance because it will become viral and everyone searches for it and wish to go at once.
5) Sign Up For Email And Newsletter
If a local business is practicing email or newsletter we should sign up or subscribe so that their subscription level increase and we will ge updated information and we can easily share this information with others.
Newsletters or emails are good practices for boosting business performance, driving traffic, recall marketing, increasing brand awareness, and generating sales.
COVID-19 pandemic has a much-changed business mindset and educates us about the strength of digital marketing and how these platforms can transform any action or business.
6) Follow And Interact with Local Businesses Facebook Page And Channels
We should follow and interact with local businesses, social media platforms like the local business Facebook page, and like and shares local business post, photos, and videos.
Nowadays social media is a powerful tool to promote anything and special Facebook has maximum coverage, local businesses are frequently adapting these social media platforms for traffic, brand image, business growth, and generating inquiries.
7) Share Your Favorite Products
Sharing your favorite products somewhere you are attracting others to search for them will definitely build the local business image and accelerate the business performance.
You must take a photo and share it when you buy something unique or new, sharing your favorite find online and tagging the stores is an awesome way to promote and motivate their products, quality to your family, colleague, and friends.
8) Share Videos And Image
Sharing videos, images of unique products even you are not buying and adding to your wishlist will help others in their decision-making process and also promote the local businesses.
9) Support local Artists, Skills, And Local Talent
You have seen many stores nearby you running by offering handcraft products, Greeting cards which are made by the local artists so you should buy these products and suggest others to buy from there, that will help in boosting these local stores business and local artists confidence.
10) Meet With Owners And Give More Ideas
Another step in supporting the local businesses without any expenditure is to meet with owners congrats or thank them for their initiative take photos with them and share them over social media.
If you have any kind of suggestions you must share them with the owners and explain the opportunities that will be more helpful for business owners to stay motivated.
Your contribution will change people’s attitudes and local businesses get the support of the local community which will help in increasing the business volumes, building image, and driving traffic.
Local businesses start in order to service the local community needs and these businesses best platform in a pandemic as we have seen during the COVID19 pandemic.
Your small steps can change the local businesses’ future and finally, these businesses serve you in any situation.
Don’t run behind big brands, help the local businesses by your shopping.